Iceland has officially confirmed its 10% discount for shoppers aged over 60, available in-store every Tuesday. This offer is accessible to all customers aged 60 and above who hold a registered Bonus Club card or app. To redeem the discount, customers must scan their Bonus Club card or app at checkout and present valid ID, such as a senior bus pass, driving licence, or senior railcard.
In addition to the discount, Bonus Club members who scan their cards or apps are entered into a weekly draw to win their entire shop, valued up to £100. One lucky winner will be selected at random each week across the UK until the end of the year.
Iceland’s terms and conditions specify that the 10% discount applies only to qualifying items in-store during opening hours on Tuesdays. The discount cannot be used online or at The Range or Swift stores. In certain regions such as Scotland, Northern Ireland, and Wales, the discount is not valid on alcohol due to Minimum Unit Pricing laws. Additional exclusions include carrier bags, other in-store promotions, bulk purchases (6 or more of one item), and it cannot be combined with other offers.
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The discount is limited to one purchase per transaction and goods bought with the discount must not be for resale. Iceland reserves the right to suspend or withdraw the offer at any time and is not responsible for technical failures that might prevent the discount from being applied.
This offer is available across mainland UK and Northern Ireland stores, subject to product availability. Customers are encouraged to check Iceland’s website regularly for any updates or changes to the terms.