In a bold move to shape the future of their neighbourhood, Stirchley residents have put forward an ambitious plan to transform a brownfield site on Hazelwell Road into a hub of community-led housing, retail, and leisure spaces. This follows their successful campaign against a proposed McDonald’s drive-through, demonstrating the community’s desire for sustainable and inclusive development.
The site, currently owned by Aldi, was originally intended for the fast food giant, but local opposition led to the abandonment of those plans. Now, the Stirchley Co-operative Development, in partnership with workers' cooperative Unit38, has introduced a new vision emphasizing ecological sustainability and affordability.
At the heart of the proposal are 65 flats designed with inter-generational living in mind, including homes suitable for older residents. Complementing the housing are community-owned retail and leisure facilities, a car-free courtyard garden, a children’s play area, and even a possible sports pitch. The development will feature a four-storey building crafted to foster social and environmental well-being.
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This initiative builds on the momentum created by the Stirchley Co-operative’s previous projects, notably the Pershore Road development, which aimed to offer landlord-free flats and shops before encountering altered agreements with housing partners.
Community engagement has been central to shaping this plan. Over 150 residents participated in workshops alongside Unit38 architects, specialists in community-led urban design. Discussions highlighted the urgency of affordable housing—underscored by the 250 applications received for just 20 available flats—and the loss of local leisure venues such as the bowling alley, Fitness First gym, and Tiverton Pool. The community expressed clear interest in diversifying local amenities beyond hospitality, focusing on meaningful social and recreational spaces.
The Stirchley Co-operative now calls on all residents and workers in the area to join in the next phase of planning, which will involve collaboration with Birmingham City Council and the West Midlands Combined Authority (WMCA). The goal is to develop a project that generates community wealth instead of private profit, ensuring the long-term benefits for Stirchley’s people.
As negotiations on the site’s future continue, this community-led plan represents a hopeful and forward-thinking alternative—one that prioritizes sustainability, inclusivity, and vibrant local life.