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Asda Encourages Staff to Dress Up for St George’s Day Celebration

Thursday, April 23, 2026 asda stgeorgesday england celebration heritage midlands retail supermarket costume community

Asda is embracing a spirited change this St George’s Day by inviting shoppers and staff to dress up in celebration of England’s patron saint on April 23rd. In a festive move, the Asda store in Derby is encouraging its employees to wear themed outfits that reflect national pride and tradition. Colleagues at Asda Derby are warmly welcomed to participate by donning red or white tops, adding accessories like red rose buttonholes, red ties, and red or white scarves.